Prestigious List Recognizes Innovative Startups and Promising Entrepreneurs Worldwide


SAN MATEO, Calif., Dec. 8, 2016 /PRNewswire/ — Full Circle Insights, Inc., makers of comprehensive marketing performance management solutions, today announced that the company was selected for the 2016 Red Herring Top 100 Global list, which recognizes leading private companies in North America, Europe and Asia. The list celebrates startup innovation and companies that achieve technology breakthroughs across multiple industries.

Red Herring’s Top 100 Global list has become a mark of distinction for identifying promising companies and entrepreneurs. Red Herring editors were among the first to recognize that companies such as Facebook, Twitter, Google, Yahoo, Skype,, YouTube and eBay would change the way we live and work.

“Choosing the companies with the strongest potential was by no means a small feat,” said Alex Vieux, publisher and CEO of Red Herring. “After rigorous contemplation and discussion, we narrowed our list down from hundreds of candidates from across the globe to the Top 100 Winners. We believe Full Circle Insights embodies the vision, drive and innovation that define a successful entrepreneurial venture. Full Circle Insights should be proud of its accomplishment.”

Red Herring’s editorial staff evaluated the companies on both quantitative and qualitative criteria, such as financial performance, technology innovation, management quality, strategy, and market penetration. This assessment of potential is complemented by a review of the track records and standing of startups relative to their peers, allowing Red Herring to see past the “buzz” and make the list a valuable instrument of discovery and advocacy for the most promising new business models from around the world.

“We’re honored to be included on this prestigious list of industry movers and shakers,” said Bonnie Crater, Full Circle Insights president and CEO. “In a data-driven business environment, marketers need actionable intelligence to drive more revenue, and they need a solution stack that is aligned with efforts in sales in order to take their rightful place in the value-creation chain. I’m proud of our entire team for developing the solutions that help our customers succeed.”

Full Circle Insights provides a range of marketing performance management solutions that enable confidence in marketing spend. Find out more at


About Full Circle Insights

Full Circle Insights delivers marketing performance measurement solutions that provide actionable intelligence for both Response-Based and Account-Based marketing with funnel analytics and attribution data to optimize the marketing mix and drive more revenue. Our cloud-based products are built 100% on the Salesforce App Cloud and are compatible with the leading marketing automation solutions.

Founded by former Salesforce executives and implementation veterans, CRM product managers, and marketing automation specialists, the Full Circle Insights industry pioneers and thought leaders know what it takes to run a successful marketing organization. The team is passionate about giving marketers the answers they need to uncover a marketing campaign’s impact to the business, plan with confidence, and grow revenue. Learn more at

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