Illuminating the Customer Journey
Reporting’s Role in Storytelling and ROI Measurement
Watch Illuminating the Customer Journey: Reporting’s Role in Storytelling and ROI Measurement on-demand and explore the role of reporting to understand and enhance the customer journey.
To create compelling narratives that resonate with customers and build pipeline, data and insights are essential.
In this session, we dive into:
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- The Customer Journey: Understand the stages and touchpoints that influence customer decisions.
- Storytelling Through Data: Learn more about how to engage audiences and craft compelling stories using data.
- Measuring ROI: Best practices for aligning reporting with business objectives and understand the impact of marketing efforts.
- Tools and Techniques: Discover the latest tools that can streamline reporting processes and enhance storytelling capabilities.
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Whether you’re a marketer, sales professional, or business leader, this webinar will equip you with the knowledge to leverage reporting as a powerful storytelling tool and drive engagement.
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Featuring:
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- Morgan Early – Director of Marketing, Full Circle Insights
- Julia Yavin – Director of Go-to-Market Strategy, RenderTribe
- Travis Halff – Founder, Y’all Performance Marketing
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