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Additional Resources From
Tomas Cruz
Blog
Turn Customer Journey Data into Actionable Marketing Strategies
In this blog, we’re exploring how to turn customer journey data into real strategic action so you can improve performance, boost conversions, and drive revenue.
Tomas Cruz
March 27, 2025
•
5
min read
Blog
How to Use Customer Journey Analytics to Boost Your Marketing Strategy
Learn how to leverage Customer Journey Analytics to gain a comprehensive understanding of your marketing efforts and boost your marketing strategy.
Tomas Cruz
March 24, 2025
•
5
min read
eBook
Marketing Ops Guide to the Customer Journey: Insights, Tools, and Strategies
Learn how to track pre-funnel engagement, optimize spend, and align sales and marketing for smarter, data-driven decisions. Download now!
Tomas Cruz
March 19, 2025
•
5
min read
Blog
Top 5 Customer Journey Mapping Mistakes and How to Avoid Them
In this blog, we’ll break down the five biggest mistakes marketers make when mapping the customer journey and how to fix them.
Tomas Cruz
March 13, 2025
•
5
min read
Blog
Mastering the Customer Journey: A Step-by-Step Guide
This comprehensive guide helps you track, analyze, and enhance the entire customer journey to boost your marketing ROI, increase conversions, and ultimately drive higher revenue.
Tomas Cruz
March 6, 2025
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5
min read
Blog
AI-Driven Funnel Insights: Predicting and Improving Customer Journeys
Learn how AI-driven funnel insights can help marketers predict customer behavior, optimize engagement strategies, and drive more conversions with smarter, data-backed decisions.
Tomas Cruz
February 21, 2025
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5
min read
eBook
From Data to Relationships: Using AI to Optimize ABM Campaigns
Learn how AI can improve your ABM campaigns! 🎯 We cover everything from predictive analytics to figuring out where your campaigns stand in the funnel.
Tomas Cruz
February 13, 2025
•
5
min read
Blog
What is Account-Based Marketing? A Beginner's Guide to ABM Success
Account-Based Marketing is hyper-personalized, super-focused, and a ridiculously effective marketing strategy. Here is a beginner's guide to ABM success.
Tomas Cruz
January 23, 2025
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5
min read
Blog
Common Mistakes in ABM and How to Avoid Them
Avoiding these common mistakes can put your ABM campaigns on the fast track to success.
Tomas Cruz
January 17, 2025
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5
min read
eBook
Top 10 Marketing Trends & Predictions to Watch in 2025
That’s a wrap for 2024! Get ahead of the game in 2025 with the Top 10 Marketing Trends & Predictions to Watch in 2025 eBook.
Tomas Cruz
December 20, 2024
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5
min read