Transform Salesforce Data into Insights
Multi-Touch Attribution
Full Circle Insights is the only 100% Salesforce-native solution that accurately determines Multi-Touch Attribution, ensuring every marketing touchpoint is accounted for, empowering teams to easily track and analyze the entire customer journey.
By integrating directly with Salesforce, Full Circle Insights creates a unified data structure for seamless alignment between marketing and sales teams.
Guide teams through detailed reports and dashboards to make informed, data-driven decisions about marketing strategies and budget allocation.
Data-Driven Decision-Making
Craft successful strategies, optimize campaigns, and allocate budget.
Measure Impact
Understand and give credit to channels, campaigns, and interactions drive pipeline.
Funnel Measurement
Track the progression of leads through each stage of the marketing and sales funnels through customized KPI insights such as volume, conversion rate, and velocity.
With Full Circle Insights teams are empowered to customize funnel stages that align with specific go-to-market processes to ensure accurate lead tracking and connect all data to contacts, opportunities, and accounts in Salesforce. From initial awareness to final conversion, marketing and sales teams come together using a single tool to analyze funnel progression.
Customize funnels in real-time to identify bottlenecks, optimize strategy, and make informed decisions that enhance sales and marketing effectiveness.
Enhance Effectiveness
Use real-time Salesforce data to optimize campaigns and budget for success.
Identify Trends
Determine what resonates with customers and prospects to drive growth.
Customer Journey Tracking
Capture and integrate data from various digital marketing channels such as online advertising, website traffic, and social media, directly in Salesforce.
Full Circle Insights uncovers every touchpoint along the customer journey – even previously unknown sessions – and matches them to leads and contacts.
Easily track and visualize the path from lead to closed-won and build a more communicative, data-driven culture by bringing teams together in one central location and focus on tactics that drive revenue (and less time gathering reports).
Focused Strategy
Craft successful strategies, optimize campaigns, and allocate budget.
Precise Tracking
Understand and give credit to channels, campaigns, and interactions drive pipeline.
Reporting & Dashboards
Full Circle Insights provides real-time insights from a source enterprises businesses already know and trust. Customize Reporting and Dashboards, improve data accuracy, streamline collaboration, and centralize insights.
Because Full Circle Insights is Salesforce-native, teams experience faster time-to-value thanks to seamless data flow and easy adaption with Salesforce UI.
Reporting and Dashboards from Full Circle help quickly uncover opportunities for quick decision-making that improves ROI.
Data Security
Keep data in Salesforce to minimize risk associated with external data transfers.
Seamless Integration
Ensure complete data synchronization and collaborate across teams.