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Customer Journey
Blog
Turn Customer Journey Data into Actionable Marketing Strategies
In this blog, we’re exploring how to turn customer journey data into real strategic action so you can improve performance, boost conversions, and drive revenue.
Morgan Early
March 27, 2025
•
5
min read
Blog
How to Use Customer Journey Analytics to Boost Your Marketing Strategy
Learn how to leverage Customer Journey Analytics to gain a comprehensive understanding of your marketing efforts and boost your marketing strategy.
Morgan Early
March 24, 2025
•
5
min read
eBook
Marketing Ops Guide to the Customer Journey: Insights, Tools, and Strategies
Learn how to track pre-funnel engagement, optimize spend, and align sales and marketing for smarter, data-driven decisions. Download now!
Morgan Early
March 19, 2025
•
5
min read
Blog
Top 5 Customer Journey Mapping Mistakes and How to Avoid Them
In this blog, we’ll break down the five biggest mistakes marketers make when mapping the customer journey and how to fix them.
Morgan Early
March 13, 2025
•
5
min read
Blog
Mastering the Customer Journey: A Step-by-Step Guide
This comprehensive guide helps you track, analyze, and enhance the entire customer journey to boost your marketing ROI, increase conversions, and ultimately drive higher revenue.
Morgan Early
March 6, 2025
•
5
min read
Blog
AI-Driven Funnel Insights: Predicting and Improving Customer Journeys
Learn how AI-driven funnel insights can help marketers predict customer behavior, optimize engagement strategies, and drive more conversions with smarter, data-backed decisions.
Morgan Early
February 21, 2025
•
5
min read
Blog
How to Use Data to Tell Customer Stories
Transform complex data into engaging customer stories. Blending data analysis and storytelling, you can craft a more relatable messages.
Morgan Early
November 7, 2024
•
5
min read
Webinar
Illuminating the Customer Journey: Reporting's Role in Storytelling and ROI Measurement
On-Demand Webinar
Morgan Early
October 23, 2024
•
5
min read
Blog
Clean Up Marketing Campaign Attribution in 2024
Strategies to clean up your marketing campaign attribution and effectively allocating credit to different touchpoints on the customer journey.
Morgan Early
February 6, 2024
•
5
min read
Blog
What is Full Funnel Attribution?
Full funnel attribution is a powerful analytical approach that provides marketers with insights into the entire customer journey.
Morgan Early
January 5, 2024
•
5
min read