Four Dashboards to Make Marketing Measurement Easy
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With the abundance of data, how can you know which data to plan, derive insights, and make actionable business decisions from?
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In the guide Four Dashboards to Make Marketing Measurement Easy you’ll learn:
- The four distinct pillars of marketing measurement, and how they translate into actionable dashboards
- A practitioner’s model for categorizing marketing metrics
- The best practices for when and how often to use each measurement and its corresponding dashboard
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