Reporting is an integral part of your role in order to prove your marketing efforts.

Do you have the right marketing measurement tools in place for funnel analysis? Which Salesforce reports and dashboards will help you track campaigns end-to-end?

Join Elle Woulfe, VP of Marketing at LookBookHQ (now PathFactory) as she shares:

  • How to easily track full funnel performance to get the most out of your marketing efforts
  • LookBookHQ’s methodology behind creating a well-oiled marketing machine that generates marketing sourced deals
  • The behind-the-scenes access to LookBookHQ’s own dashboards and metrics used to build high-performing campaigns

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“Simplify Your Funnel: Sophisticated Analytics Don’t Have to Be Hard.”

What's New at Full Circle Insights

Your Source for Marketing Campaign Attribution, Full–Funnel Measurement, Web–Session Tracking, and ABM Measurement Content