Webinar: Remix Your Marketing Mix with Campaign Attribution

Do you feel like you’re often in the dark when it comes to optimizing your marketing campaigns?

In this replay you’ll discover:

  • How the pros use a few rules of thumb to pick the best-fit attribution model for their business
  • The revenue attribution reports that help build your increasingly scrutinized budget
  • How Act-On, a leader in marketing technology, applies attribution to influence campaign decisions


  • Feng Hong
    Product Marketing Manager
    Full Circle Insights

  • George Verey
    Marketing Operations Manager
    Act-On Software