Full Circle Insights for Digital Marketers

 

Know exactly where to invest your marketing budget with our Salesforce solutions for marketing executives

Evaluate Digital Marketing Program Success

 

  • Identify a prospect’s digital touches with identified leads in your Salesforce instance to uncover your most effective digital campaigns.
  • Determine which marketing programs drive acquisition, opportunity creation, and revenue.

Determine Your Digital Marketing Investment

 

  • Measure digital marketing campaign effectiveness in order to evaluate how and where to best spend marketing dollars
  • Save budget by cutting campaigns and vendors that fail to provide a positive ROI.
Plan strategically with better data with our Salesforce solutions for marketing executives.
Align marketing and sales with our Salesforce solutions for marketing executives.

A Single Source of Truth

 

  • Digital Source Tracker allows you to track digital engagement within Salesforce where marketing and sales users are aligned on metrics.
  • Use Digital Source Tracker as your single source of truth to measure the impact of your digital marketing efforts throughout the funnel. 

 

Digital Source Tracker allows us to track the revenue impact of our digital campaigns. We’re now able to track on a more granular basis how leads interact with our marketing programs, and how both online and offline campaigns influence opportunities.

Evan Little
General Manager, New Business

See what Full Circle can do for you