by Daniel Appleman | Feb 29, 2020 | Blog, Marketing Best Practices, Salesforce Best Practices
Almost every company that uses Salesforce leverages third party applications and services to extend the capability of the platform. Some of these applications run entirely on the Salesforce platform – these are called native applications. Some run on external...
by Daniel Appleman | Jul 25, 2019 | Blog, Salesforce Best Practices
Humankind has tried to understand the nature of time since the first artist tried to meet a last minute deadline to deliver a cave painting before darkness fell. Even today’s greatest cosmologists struggle to understand what time really is, the relationship between...
by Daniel Appleman | Apr 12, 2018 | Blog, Salesforce Best Practices
At the recent TrailheaDX conference, Marc Benioff discussed how he learned about Blockchain, and that he hoped Salesforce would have some kind of blockchain strategy by next year’s Dreamforce. Since then I’ve been asked what this might mean for sales and marketing....
by Daniel Appleman | Dec 6, 2016 | Blog, Salesforce Best Practices
If there is commercial software available that solves even part of a problem you are facing, it is almost always far less expensive to purchase the solution than to build one yourself. Every software vendor, no matter what the application, will occasionally hear from...
by Daniel Appleman | Jul 19, 2016 | Blog, Salesforce Best Practices
Do You Speak Salesforce? Have you ever tried to explain to someone what you do, only to find their eyes glaze over as if you were speaking a foreign language? It’s very possible that you were. Every profession has its own language. I know when I first started working...